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Sunday, June 15, 2025

Why YouTube Success Isn’t Just About Likes or Subscribers Anymore

Why I'm Writing This - YouTube's Algorithm Has Changed

I'm no YouTube expert, but I'm definitely a research addict.

I've spent countless hours watching tutorials, reading articles, and just observing what works (and what doesn't) on my own channel, StumpedRiddles.

What I've come to realize—and it might surprise you—is that the old metrics of YouTube success aren't the only thing that matter anymore.

So, I thought I'd share some of what I've learned.

It's Not Just About Likes or Subscribers Anymore

We've all heard it before: get more subscribers, get more likes, and you'll grow. And yes, those metrics still matter—but they're no longer the whole picture.

In fact, you can have a video blow up even if you have zero subscribers. I've seen it happen. The reason? Interest-based retention.

What Is Interest-Based Retention?

This is the real game-changer.

YouTube's algorithm (which is constantly evolving) is getting smarter at feeding content based on a viewer's actual interests.

It's examining search history, viewing behavior, and even the types of videos people finish and rewatch. The algorithm then pushes videos not just because they're popular, but because they match someone's interests.

YouTube and much of social media are building their own version of TikTok's For You Page.

You might be thinking, "Well, if I subscribe to a channel, it's because I'm interested in what they have to say." Sounds logical, right? But surprisingly, that's not always how it plays out. Think about how many channels you've subscribed to, only to rarely—if ever—watch their videos again. We've all done it. Subscribing doesn't always equal ongoing interest or engagement.

How This Changes Everything

This shift means that the focus is less on building a massive following and more on creating content that resonates deeply with a specific audience.

You don't need thousands of subscribers to make a splash. You just need the right video to reach the right people.

I've seen some of my own riddle videos gain more traction than I expected—not because they were perfectly edited or had fancy intros, but because the riddle struck a sweet spot in the interests of certain viewers.

That's encouraging, especially for creators just starting out.

Niche Growth Is Slower (But Powerful)

Here's something else I've learned the hard way: niche content tends to grow more slowly. If you're not making videos in a massive trend space like gaming or beauty, growth takes time.

I wrote more about this last week, but it's worth repeating—being in a niche like riddles means you're not trying to reach everyone. You're aiming for your people.

And that's actually a good thing. Your community becomes more engaged, and your content is more likely to be shared among people who genuinely care.

The First Three Seconds Matter (A Lot)

One of the most essential pieces of advice I've heard repeatedly (and am still trying to master myself) is this: the first three seconds of your video are everything. That's your hook. If someone doesn't connect with those first few moments, they scroll. Period.

So, I'm experimenting with ways to capture attention fast. Whether it's a powerful statement, a visual twist, or a bold question—I'm trying to start strong. Because if the algorithm notices people clicking away too fast, your video is basically toast.

New Ideas vs. Recycled Content

Now let's talk content. The internet is saturated with duplicate, recycled content. That's just the way it is.

But here's something I remind myself of: even old ideas can feel fresh if you find the right angle.

That's what I try to do with StumpedRiddles. There are tons of riddles out there, sure—but I try to inject personality, humor, and a little twist.

It's not about inventing a whole new concept every time. It's about presenting it in a way that feels new or different.

Here's my latest creation to spark interest - the creation of the Riddle Sisters! Four young ladies with different personalities reading riddles and competing for attention. Their names are "Pink-Haired-Patsy, Educated Ellie, Gentle Violet, and Wild Roxy."

Here's Educated Ellie's most recent riddle post!

Final Thoughts (AKA What I'm Still Learning)

I'm still figuring all of this out, but I wanted to share these nuggets in case they help someone else.

The biggest takeaway? You don't need a million likes or subscribers to be successful on YouTube. You just need a good idea, a solid hook, and a clear sense of who your video is for.

And honestly, I think that's kind of exciting.

Note: The author may receive a commission from purchases made using links found in this article. “As an Amazon Associate, Ebay (EPN), Esty (Awin), and/or Zazzle Affiliate, I (we) earn from qualifying purchases.”

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Saturday, June 14, 2025

National Play Catch Week - A Holiday Review

This interesting holiday is held each year in the third week of June. Begun in 2018, the week always includes Father’s Day. Perhaps this is because of the age-old activity of kids ‘having a catch’ with dad.

Playing Catch

When one hears the term ‘let’s play catch’, one might immediately picture two people with gloves and a baseball. But playing catch isn’t just for baseball. People enjoy tossing around a football just as much. You can also use a softball, a tennis ball or a soft rubber ball. Playing catch builds relationships, especially true of a dad playing with his child.

The History of National Play Catch Week

25,000 Miles to Glory: Football, Freedom, Friendship, And America

25,000 Miles to Glory

The inspiration began with Rhett Grametbauer, filmmaker, writer and passionate sports fan, in 2013. Rhett made an epic road trip in an old VW Bus to visit every one of the NFL stadiums in the U.S. He captured his incredible adventure in a documentary and a book entitled 25,000 Miles to Glory: Football, Freedom, Friendship, And America.

While on his trip, Grametbauer discovered the simple joy of playing catch, simply tossing a ball back and forth with someone. Strangers he met along the way all seemed to enjoy getting involved in a game of catch.

The iconic movie “Field of Dreams” with Kevin Costner centers around baseball and ends with the famous scene of Costner’s movie character asking “Want to have a catch, dad?”

Summary

So, get outside, enjoy some fresh air with family and friends, or even complete strangers at a park during the June Holiday of National Play Catch Week which begins on Father’s Day each year. The delightful pastime of playing catch can be enjoyed all summer long.

Friday, June 13, 2025

Lap Desk or Serving Tray with Detachable Cushion Reviewed

I prefer the comfort of my recliner to the straight back chairs at our dining tables or counter top, but I need a flat surface table top for paperwork and my smaller craft projects.

Several years ago, I purchased a long, flat finished board that lays across the arms of my recliner to create a table top. Unfortunately, it has no sides which limits its uses. I recently went in search of a lap desk with sides and came across a serving tray that offers exactly what I need for paying bills, processing paperwork, and working on my small craft projects. It even has an indention to keep a cup from sliding around on the table. I use that recessed indentation in the top for holding pins and beads when crafting & my coffee cup when working on my paperwork. It has proven to be perfect for my needs.

The lap tray I selected has a detachable cushion on the bottom of the tray which takes the full weight off my legs and serves to raise the height of the tray to a better position for writing.

Bamboo Lap Tray with Detachable Cushion

Pickmesh Bamboo Lap Tray with Detachable Cushion Wood Bed Serving Tray - 16.9 x 13 Inch Wood Lap DeskCheck PriceI have several trays throughout my home, but none have been suitable for my lap writing desk needs until I found this lap tray with a cushion. I hadn't previously considered how a cushion under the tray could make such a big difference. The fabric on the cushion keeps the smooth tray from sliding around, plus it lifts the tray high enough to work on.

The side handles allow me to easily pick up and carry the tray without disturbing whatever is laying on it. Since it is so lightweight, I can grab the handles and stand straight up from a sitting position without straining under the weight to maintain balance.

At 16.9 inches wide, it sits perfectly on my lap between the arms of my recliner. Plus, the raised edges keep pens, craft supplies, silverware, plates, etc. from sliding off the tray.

I don't personally use it for "breakfast in bed", but I can see how it would be ideal for that use too. Just as the cushion's fabric keeps the tray in place on my lap, I am sure it would keep the tray in place on top of sheets or bedspreads.

The cushion cover does have a zipper and the cover can be hand-washed. I have not needed to wash my cover yet, but it is nice to know that I can when needed.

Of course, the cushion can be removed so the tray can be used for serving, if desired. When we have company, I like being able to carry coffee and desserts to our guests without making several trips back and forth to the kitchen.

Thursday, June 12, 2025

Reviewing The Good Left Undone

If you love historical fiction, like I do, this wonderful story of a grandmother near the end of her life will be one you will enjoy. She spends time with her family filling them in on the family history and secrets from years gone by. In this story you will also learn of history from World War II and what life was like in Italy, France, England and Scotland as told through the grandmothers' stories.

Adriana Trigiani has long been one of my favorite authors of historical fiction and she does not disappoint in this novel.

Story Summary

The story tells of the Cabrelli family, a proud artisan Italian family that live in the small village of Viareggio in Italy. We are hearing the story told in present day by the family matriarch Mathilda to her granddaughter Anine.

The story begins pre-World War II when Domenica is a young girl who loves to help people. We follow her through her struggles to become a nurse and the problems she encounters when she offers important information to a young mother. The town does not approve of her giving the information and she must leave the town. She goes to Marseilles France to work with nuns in a hospital. World War II breaks out and she must then go to Scotland.

The book tells of strong women who are faced with ethical, love and family decisions. These women make decisions during difficult times that shape their futures and those around them.

Here is a link to the book on Amazon The Good Left Undone

Historical Fiction Books I Have Reviewed

If you enjoy historical fiction, here are a few other books in that genre that I have reviewed.

Book Woman of Troublesome Creek

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Wednesday, June 11, 2025

The Ruins in Which We Bleed ~ A Book Review

If I am given a chance I will always gravitate towards a great historical novel every time!

Thank you Steve N. Lee for adding me to your pre-publishing review team! This book is now available to you!

The Ruins in Which We Bleed was a story that needed to be told! There are many stories from the era of World War II. All of them are full of courage, strength and undeniable spirit, especially when all the chaos is seen from the eyes of a 13 year old Helena!

At the beginning of the war, I think many of the Jewish settlements were in total disbelief that the Nazis could be so cruel. Yet their hatred for the Jews made them capable of so many ways to abuse, torture and kill those they hated.

Dehumanizing the Jewish population and revelling in the power they had over these people made many of the Nazis into absolute monsters.

While I have read many books about the Holocaust and Historical Novels, this one really made me feel what our young Helena was going through. The Nazis were always looking for ways to make their lives even more miserable than they already were. Food was scarce and watery soup kept many alive even though there was little or no nutrition in that food. Money could not buy your safety or help meet any of your needs. Sickness and starvation were a fact of life.

Helena is a fighter and will not give up easily. She manages in this hell to maintain her spirit and compassion when others would have easily gone insane. She is determined to get out of this alive and tell the stories of her family and friends to a world that needs to hear it the most.

The Ruins in Which We Bleed is a novel based on true life and I would suggest that you give it a place on your MUST READ list of books. I highly recommend it as it is a page turner. Even those who don't necessarily like Historical Novels, this one is sure to make you think again.

Steve N. Lee has done a wonderful job of bringing to life the trials and heartaches, the unbelievable heroics and tenacity of some of the most vulnerable in the ghettos of Poland and beyond. It is worthwhile to remind ourselves of the horrors that war will bring down on the human race.

Now that I know you want this book, you will have to wait until June 12th, to get it! It is a 5 Star book and deserves to be read by all! When you are finished reading this review remember to order your book so that you can start to read the pages that kept me up all night.

This book is now available to anyone who wants to know and read more!

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Tuesday, June 10, 2025

Premier Protein Drink Review

Do you consume enough protein in your diet? I know that I don't get enough throughout the day. I use Premier Protein Drink as a supplement.

How Much Protein Should You Have Per Day?

The amount of protein depends on your activity and body weight.

Below is what I found from the Mayo Clinic Health System

If you're an average adult.
The recommended dietary allowance to prevent deficiency for an average sedentary adult is 0.8 grams per kilogram of body weight. For example, a person who weighs 165 pounds, or 75 kilograms, should consume 60 grams of protein per day.

The Healthiest Protein Options Include:

Egg Whites
Fish and seafood
Lean meats (skinless, white-meat chicken or turkey)
Low-fat dairy
Soy, nuts, seeds, beans, and lentils

According to the Mayo Clinic Health System, you should always try to meet your daily requirements with these whole foods instead of supplements.

After checking with my doctor and getting his okay to use a protein supplement, we found Premier Protein Drink at our local grocery store.

Premier Protein drinks come in a variety of flavors like Chocolate, Vanilla, Caramel, Cookies & Cream, and other limited edition flavors. Each bottle is compact, easy to carry, and requires no refrigeration until it is opened.

Here are the Nutritional Stats:

30g of protein per serving
Only 160 calories
Just 1g of sugar
Low fat
Includes 24 vitamins and minerals

I don't use these to replace a meal, I drink 3 or 4 per week after a light lunch.

If you want to use a protein supplement, the Mayo Clinic recommends:

2 grams or less of saturated fat
5 grams of sugar or less
200 or fewer calories
No trans fat or partially hydrogenated oils

The Premier Protein Drinks checks all of the above boxes.

Unlike other protein drinks that can taste chalky or artificial, I like the smooth and creamy taste of Premier Protein. I have tried several different flavors, but I always go back to my favorite, chocolate.

Always check with your doctor before using a protein supplement to ensure it's right for you.

For more Product Reviews, click here: ReviewThisProductReviews.com

You can find a large selection on Amazon if you can't find Premier Protein Drinks in your local grocery store.

Premier Protein High Protein Shakes Variety Sampler Pack Vanilla 11 Fl. Oz Each (18pk)Check the Price

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Monday, June 9, 2025

Paint Pouring Review

Love our local library for offering the Paint Pouring class! What a great activity for kids and adults for summer break (outside recommended!) The free class was full at an enrollment of 60 and a long waiting list. I can now see why!

What Is Paint Pouring?

Creating a painting using a fluid medium such as acrylic paint to create a design which is flowing and/or abstract and/or random. And there in is why it was such fun! Sixty participants equaled paintings which were undeniably unique with the only shared items amongst the painters were the paint colors and the stretched canvas. Acrylic paint is well suited as the consistency allows easy manipulation of the paint on the canvas. Watercolor and oil paint are not as forgiving.

Materials

We were provided a 5" by 7" stretched white canvas, choice of seven acrylic colors, four push pins and popsicle sticks. The push pins were inserted on the bottom of the stretched canvas in each corner to lift the canvas. The canvas could then be easily gripped or tilted once the paint was applied.

The paint is poured in any order or on any part of the canvas. Anything goes!

The popsicle sticks were used as paint spreaders. For my final design decision after a few wavers and wiggles I used the popsicle stick as a paint spreader for the background. The paint was applied then spread for coverage of the background. Acrylic dries superficially very quickly and then I added a few abstract stripes and dots which stayed on top of the background.

We were also provided an empty box to help transport the painting home to dry for 24-48 hours. As the workshop leaders learned after workshop number one at which a pouring rain greeted the painters as they ran for their cars with a freshly painted canvas. The box was great to safely transport the painting home and then to let the paint safely dry.

Summer Activity

Highly recommend paint pouring especially for those looking for a summer craft for their kids or grandkids. Also recommend paint pouring outside or in a craft room as the paint can wander.

Acrylic paint can be removed with soap and water, but the paint does unintentionally travel. We all enjoyed walking around the room to see what the workshop participants created and the variety was incredible. Variety of design, color, abstract to realist and all painted in an hour.

Amazing what participants could create in an hour with seven acrylic colors.

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Sunday, June 8, 2025

Is My YouTube Channel Growing? What the Research Actually Says

Is My YouTube Channel Growing or Am I Just Going Through the Motions? What I Found Out

Like many content creators who have committed serious time and effort to YouTube, I reached a point where I had to ask myself: Is this going anywhere? Am I building something, or am I just talking into the void?

After uploading hundreds of riddle niche videos and slowly gaining subscribers, I started wondering whether my pace was "normal" or a sign that maybe YouTube just wasn't going to work out for me.

So, I did what many creators do when they feel stuck: I started researching.

What I found was a mix of relief, validation, and renewed motivation.

If you're in the same boat, asking the same questions, here's what I've learned from digging into YouTube growth patterns, expert opinions, and honest feedback from others in similar situations.

Why I Started—and How My Goals Changed

Initially, my motivation for creating a YouTube channel was straightforward: I needed a platform to host short riddle videos that I could easily embed on individual pages of my website, StumpedRiddles.com.

Initially, YouTube was just a functional tool—not a platform I had planned to grow.

But as I kept uploading and people started interacting—leaving comments, liking videos, even subscribing—I realized YouTube could be more than a support feature. It could actually become its own avenue for discovery, branding, and connection.

That's when I started treating my channel as a long-term creative project.

Here's a Typical Riddle Creation For Both YouTube and My Website:

So… Is My Growth Normal?

At the time I asked myself this, I had uploaded over 400 videos, built several themed playlists, and reached 155 subscribers—with a 90.9% like ratio on my videos. Naturally, I wondered: Is this respectable? Should I be further along by now?

What I experienced isn't unusual at all. Here's what I found:

1. Niche Channels Grow Slower—but Stronger

One of the first takeaways that jumped out during my research is that niche content takes longer to grow.

Whether you're posting riddles like I am, or offering tutorials, educational content, or deep-dive commentary, your audience is smaller by default, but often more engaged.

Unlike general entertainment or viral content, niche creators often build deeper connections with their audiences over time.

The slower pace doesn't mean failure—it means focus.

2. Most Successful Channels Take 3–5 Years to Build

This one surprised me. I found multiple sources and creator testimonials suggesting that it can take three to five years for a YouTube channel to gain significant traction—especially without shortcuts like trending content, reaction videos, or influencer collaborations.

In hindsight, this made me feel a lot better. What I thought was "slow progress" was actually typical progress.

Understanding that YouTube is a long game, not a sprint, shifted my mindset and helped me let go of some unrealistic expectations.

3. Consistency Builds More Than Numbers

I used to wonder whether uploading hundreds of videos with modest views was overkill. But here's what I learned: each video adds to your footprint. On YouTube, volume matters—but only if the content is consistent and aligned with your niche.

Evergreen videos, such as riddles or how-to guides, can attract new viewers long after they're uploaded.

Some of my earlier videos continue to attract attention months after they are posted. I realized that every upload isn't just a performance—it's a deposit into your future visibility.

4. Playlists Aren't Just for Organization—They're Strategy

I'd built playlists on my channel mostly to keep things tidy—organizing riddles by themes like health, holidays, and emotions.

However, what I didn't realize until I delved into the research is that playlists actually aid YouTube's algorithm.

They signal consistency and intent, guide the viewer's experience, and can improve watch time.

Creating a series called The Riddle Sisters, with fun character-based riddles, also helped give my channel a personality—which matters more than I thought.

One of My Many Playlists:

5. Engagement Rate Is a Quiet Win

When I saw that my like ratio was over 90%, I wasn't sure if that meant much.

However, experts say that the engagement rate is one of the most important signals of viewer satisfaction. It may not skyrocket your subscriber count overnight, but it shows that the people who do watch your videos are finding value in them.

That told me I wasn't just yelling into the void—I was actually connecting with the right viewers, even if the crowd was small (for now).

So viewers could see that I'm actually a real person (lol), I created a playlist section where I personally read my riddles. Here's one of them from the playlist: I upload these as shorts:

What YouTube Creators Should Expect (and Accept)

Here's the big picture I walked away with after all that digging:

YouTube growth is often slow, especially in niche spaces.
Most creators see meaningful growth only after years of consistent effort.
Engagement and audience retention are more valuable than raw view counts.
Creating structure through playlists, themed content, and branding helps both your viewers and the algorithm.
Uploading regularly—without burning out—is more important than chasing virality.

So, Should I Keep Going?

That was the big question for me. And after reading what I did, the answer became clear:

Yes, I should.

If anything, the research validated that I wasn't behind—I was right on track.

The hours I've put into editing, theming, scripting, and uploading are not wasted. They are foundational. According to the experts, they are precisely what a channel like mine should be doing at this stage.

Meet one of My Latest Creations From The Riddle Sister Series:

Final Thoughts: Questions Are Good—Just Don't Let Them Stop You

If you've been quietly wondering whether it's worth continuing, whether your results are "respectable," or whether your numbers are normal, you're not alone.

I asked all those questions, too. And while there's no one-size-fits-all answer, what I found out is this:

YouTube is a long-term platform. Niche creators need patience. But persistence really does matter.

If your channel has heart, structure, and consistency—even with just a few dozen or hundred subscribers—you're already doing better than you think.

👉 Curious how all this looks in action? You can visit my channel, Stumped Riddles on YouTube, to see how I've structured playlists, themed content, and kept at it—one riddle at a time.

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Saturday, June 7, 2025

National Donut Day - A Holiday Review

National Donut Day is celebrated each year on the first Friday of June. This event began in 1938 as a fundraiser for the Salvation Army. The idea came from the Salvation Army women of World War I who served donuts to soldiers. Known as ‘Donut Dollies’, these women volunteers of the Salvation Army traveled to France to support American Soldiers.

By 1938, the goal was to help those in need during the Great Depression.

Some Donut History

Doughnuts have been around for centuries, although the modern doughnut in America became better known during the 19th century from the influence of Dutch immigrants. The ring shape came from efforts to prevent a raw center and create even frying by punching a hole in the center.

The name for this tasty treat is interchangeably known as donut or doughnut. Doughnut was the original name, with donut becoming a shortened version.

Since ‘doughnuts’ are made from a small lump of sweetened ‘dough’ and ‘nut’ is a way of saying “a small lump”, it is easy to see how this pastry’s name came about.

Other words for donuts include cake, pastry, sweet bun, Danish, sinker, dunker, and crueller. Then we have the popular New Orleans fried doughnut with powdered sugar called a Beignet! Served in many restaurants around the country, beignets are most famously known at New Orleans’ Cafe du Monde.

Personal Favorite Donut Story

My high school years were at a time when Driver’s Education was still taught as part of the school curriculum during school hours. We had some classroom instructions, interspersed with actual driving times. There were three of us girls in the driving part of my class and our time was around 10 a.m. One morning we drove down a street that had a Dunkin Donuts store and we girls begged our instructor to let us stop and get donuts. He said no because, if he did it for us, he’d have to do it for everyone. We promised we wouldn’t tell anyone! He finally relented (to our delight), but said if anyone from class said anything, he’d know one of us ‘told’ and we would lose any further ‘privileges’. None of us EVER told! :)

Summary

This fried dough delicacy has evolved through time and today is available in a wide range of flavors, shapes and toppings. It is now a beloved treat enjoyed around the world.

Whether you frequent a favorite local bakery or donut shop, or make your own homemade donuts, these small sweet fried cakes are a favorite with everyone.

National Donut Day
1st Friday in June

Donut Related Links:

Homemade Donut Recipe
Air Fryer Sugar Cinnamon Biscuit Bites by Sam Monaco
Review of Cafe du Monde in New Orleans by Wednesday Elf

*Donut Day Review written by Wednesday Elf

Kitchen Accessories for Making Your Own Homemade Donuts

Bellemain Premiere Donut Pan for Baking | Nonstick 12.5 x 8.5” Doughnut Pan with 6-Doughnut Molds | Steel Donut Trays | Make Perfect Bagels and Cake Donuts (2)

HULISEN Donut Cutter, 3.5 inch Stainless Steel Doughnut Cutter with Soft Grip Handle, and Small Biscuit Cutter, Professional Baking Dough Tools, Gift Package

Baker’s Friend Mini Donut Maker Machine for Home, 6 x 3'' Mini Doughnut Maker Machine, Donut Maker for Kids, Maquina Para Hacer Donas, Donut Baking Pan, Donut Party, Aqua

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Friday, June 6, 2025

Ainsley McGregor Mysteries: A Case for the Yarn Maker - Movie Review (2025)

I love cozy mystery movies! I have watched several cozy mystery movies by Great American Family and thus far, have enjoyed every one of them. I like having a mystery to try to solve without any gore or violent scenes to endure.

"A Case for the Yarn Marker" is the most recent cozy mystery movie I've watched. It is part of the Ainsley McGregor series that features a former criminologist who has chosen to leave Chicago to move back to her hometown. However, crime is everywhere, including Sweet River, Texas.

Along with the murder mystery, there is a touch of romantic interest between characters. In this movie, Ainsley McGregor (Candance Cameron Bure) is romantically interested in the fire chief of the city. Plus, her brother is the sheriff. She is teaching criminology in the local university and has opened a craft market for community artists. All things considered, whether she wants to be or not, she is going to be an integral part of crime investigations in Sweet River.

A Case for the Yarn Maker Synopsis

Ainsley McGregor Mysteries: A Case for the Yarn MakerWatch on Amazon
(subscription may be required)Ainsley McGregor is hosting a special event in her Bless Your Arts craft market and has invited Ellie Mitchum, a wealthy yarn company owner/founder, to speak. She is expecting someone who is happy to be there. After all, Mitchum is from Sweet River too and actually attended school in the event location. However, Ainsley has to welcome a somewhat irritable and rude individual.

According to other locals who knew her, Ellie Mitchum has never been a particularly nice person. She is even accused of stealing someone else's designs. The person accusing Ellie happens to be a respected member of the community who, unbeknownst to Ainsley, plans to confront Ellie at the event.

When Ellie Mitchum is murdered, there are plenty of suspects including members of her own family, company board members and of course, the "respected member of the community" who has accused her of being a thief.

Because Mitchum is not well liked, finding her murderer is like finding the proverbial needle in a haystack. Too many people had reason to want her gone.