Newbie TikTok for Business Tips - Check it Out

A Review of Newbie TikTok for Business Tips

In my last post, I talked about how I was just starting out with my plunge into the world of TikTok. 

Today's post will expand a bit further on some of the additional things I've learned.

The Previous Post Focused on How You Can Upload Photos to TikTok, Versus Creating Videos

Many who stay away from TikTok for Business do so because they don't want to put themselves on video. 

Most of us small businesses can't afford to hire companies to create videos, so we believe TikTok is not a viable business tool.

I was like most everyone: I thought TikTok only worked for video creations. Having said that, uniquely interesting, useful, and even funny video creation is the best way to market for business on TikTok.

However, because I write Riddle Books featuring my own written riddles, I found myself potentially being an exception to that rule. 

Using TikTok to feature my riddles is an excellent marketing tool. 

I upload my created graphics for each riddle, then enhance their interest with special fun characters and music.

Do you have interesting images you could enhance and promote on TikTok?

You can enhance your photos with:

• Text to Speech
• Voice Over (if you want to use your voice)
• Special Elements (funny icons etc)
• Text
• Background Music

Did You Know There Are Places Online to Get Royalty Free Video?

I hadn't really thought about it before ... that I could access royalty-free video just like we access royalty-free photos.

The two places I've used so far for photos and videos are Pixabay.com and Pexels.com. Be sure to check the commercial license use for each image and video.

When you select a video for TikTok, use a vertical video.

Newbie Ways to Use TikTok for Your Small Business - Ask Yourself These Questions:

1. Do you have premade, attractive graphics that people would find interesting to look at? 

If the answer is yes, consider TikTok. Enhance that photo with special elements and background music.

Here's an example of one of mine on TikTok.

2. Do you have text that you've incorporated on your photo?

If the answer is yes or no, consider TikTok. With TikTok, you can add text to your photos, so there's no need to make photos with text if you prefer not to.

Here's one of my riddles on TikTok with a plain photo background, text entered from TikTok, with text-to-read activated, directly on TikTok:

3. Would adding text to a stock video be appealing for your product or brand?

If the answer is yes, consider TikTok. I'm currently experimenting with this by putting riddle text typed onto the background of stock videos. It's working artistically so far.

Here's an example of one of my riddles on TikTok using a stock video.

4. Are you able to make short videos from your cell phone?

If the answer is yes, consider TikTok.

These videos don't have to be fancy.

Just panning my backyard, I was able to put a short background video together. 

I uploaded that short backyard video to TikTok, and commenced the creative journey. You can view that riddle here.

Here's an Example of One of My Riddle Graphics Used on TikTok:

Check out how I enhanced this for TikTok

Note: The author may receive a commission from purchases made using links found in this article. “As an Amazon Associate, Ebay (EPN) and/or Esty (Awin) Affiliate, I (we) earn from qualifying purchases.”

FOLLOW US ON:

Reviewing FlexClip, a Free, Online Video Maker

When it comes to social media it really seems as though video is king, but how can you create videos to promote yourself without buying expensive video equipment and having to learn new videography skills?   You use an online video maker!   I have tried a few different online video makers and have found they all have pros and cons, today I'm going to talk to you about FlexClip.

FlexClip are a completely free video maker which is awesome, but they also offer 2 other plans - basic and plus which offer better quality videos, longer videos and the ability to do more projects - they also allow you to add a custom watermark.

I love the fact that you can use it for free and see if you like it before committing to buying a plan.   The other thing I love is that when you make a video it doesn't include a watermark as many of the other free online video makers do.

Making a Video from Stills 

Now I am only reviewing using this to make videos from still images, but you can use it with video which I haven't had a chance to do yet.

So the actual making of the video is pretty simple and it tells you exactly how to do it BUT one of the biggest problems I felt with the program was that I could not find out what size images were best to be used.   They have lots of articles for you to read for help, but there doesn't appear to be a search function for you to simply ask the question you have which is a shame.

They list common FAQs for you to search, but when your question doesn't appear in there it is a little disheartening.

My first video was for my Arbonne business and you can see that I should've used different sized images.

What I really liked when I made this video was adding the music, there was a lot of Christmas music available for me to use.

The music that is available is definitely something that I think is good as other online video makers that I have used have not had as many different options as FlexClip.

As I enjoyed making that video I quickly turned around and made one for the offline business I work with, I still hadn't found what size images I should be using so used ones that I thought should be okay - I think they worked.

I used a different text style in this video and there are quite a few different options to use when adding text as well which I think is another positive.

I used both of these videos on Facebook and the quality seemed really good on there.

Adding Backgrounds to Images

I did have a play around and found that where I have images that aren't really the best size for this program I could add a colored background which really seemed to help.

Video Templates

FlexClip also offer a number of video templates which look great and depending on your business you may like to use them.   I have used video templates in the past, but I usually prefer to create my own initially when trying out a platform.

There are definitely a couple of the templates that I could see myself using in the future though.

My Thoughts on FlexClip

I really had my reservations when I first used it because I couldn't get an answer to my image size, but I did like all the other features and I think when I use it more I'll naturally get a feel for the size that works best anyway.

I am keen to try uploading videos and editing them (I only have my phone for taking videos so that could be interesting!) and when I do that I will review that aspect and link to it from here.

I would definitely recommend trying the free version and love, love, love that it doesn't have their logo on your videos as it looks so much better when sharing.   I am also seriously considering purchasing one of the plans as I think it's great for promoting for bloggers, zazzlers, affiliate marketers, social marketers as well as brick and mortar businesses.

Note: The author may receive a commission from purchases made using links found in this article. “As an Amazon Associate, Ebay (EPN) and/or Esty (Awin) Affiliate, I (we) earn from qualifying purchases.”

FOLLOW US ON: